The Social Scoop Blog
Social media and business tips —
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Saying yes to the things that scare you a bit
This year I've been trying to say yes to more things that push me out of my comfort zone. Taking my Google Business Profile talk from an online webinar into a room full of business owners was one of them.
People don't discover businesses in one place anymore
Nobody finds a business in one place anymore. Here's how Google, social media, word of mouth and AI search all play a different part, and why they need to be working together rather than separately.
Why I recommend a content shoot to (almost) every client
Stock content always looks like stock content. Here's why a content shoot fixes that, what a typical shoot actually involves, and how the footage keeps earning its place for months afterwards.
Why your website should be making enquiries easier
A pretty website and a working website are not always the same thing. Here's what's usually holding enquiries back, and what actually fixes it.
What actually happens after you enquire about social media support
Never used a social media manager before? Here's exactly what happens between your first enquiry and actually getting started.
Social media, simplified.
If you’re tired of overthinking every post, this free email series will help you simplify your approach, focus on what actually matters and create content that fits your business.
Enter your email to download the guide.
Let’s grab a virtual cuppa and chat about your business
The Social Brew is a free 20 minute call to explore what’s working, what’s feeling stuck and how Silver Lining Social can support your next steps, with honest advice and ideas you can actually use.
